Diesel and Savage X Fenty have joined forces to create a limited-edition lingerie and ready-to-wear capsule collection. This unprecedented collaboration, which launches October 8, combines Diesel’s iconic visual style with Savage X Fenty’s unapologetic approach to body positivity and self-expression.
The collection is inspired by three key pillars of the Diesel aesthetic: True Diesel, Denim and Utility. True Diesel showcases metallic mesh and prints in the brand’s signature red, while Denim introduces flocked mesh trompe l’oeil and vibrant velvets. The Utility line features camouflage stretch lace and cotton poplin embellished with graffiti logos.
The Diesel x Savage X Fenty line offers a wide range of silhouettes, including bustiers, string bikinis, thigh highs, bodysuits, bras, briefs, tank tops and shorts. Each piece features a co-branded logo, symbolizing the union of these two fashion powerhouses.
Glenn Martens, Diesel’s artistic director, worked closely with Rihanna, the visionary behind Savage X Fenty, to bring this collection to life. Shot on the picturesque beaches of Tuscany, the campaign celebrates diversity and body acceptance. It features real Italian people of different ages, body types, genders and ethnicities, embodying the inclusive spirit of the collection.
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Rihanna underscores the collection’s mission: “We want to make people look good and feel good. We want you to feel sexy and have fun doing it.” This ethos is evident in each piece, which is designed to empower the wearer and build confidence.
Available online at savagex.com and diesel.com, the collection offers something for everyone, with prices ranging from €25.95 to €102.95.
