Ralph Lauren has once again outdone himself with his Spring 2025 show, transporting guests to a luxurious 19-acre horse farm in Bridgehampton, a serene escape from New York City’s bustle. The event was a testament to Lauren’s unwavering commitment to excellence, featuring a stellar guest list that included Usher, Jude Law, Naomi Watts, Tom Hiddleston, Colman Domingo, and even First Lady Dr. Jill Biden.
The show, reminiscent of Lauren’s 50th anniversary celebration in Central Park, highlighted pieces from his eponymous collection, Purple Label, and Polo. The multigenerational cast of models, from seasoned veterans like Christy Turlington and Naomi Campbell to charming children taking their first runway steps, showcased the timeless appeal of Lauren’s designs.
In the wake of the pandemic, which has rocked the U.S. fashion industry, Lauren stands as a beacon of stability and success. His designs are not only a reflection of all-American style but also serve as a model for upcoming designers. The Hamptons setting inspired a beachy, breezy collection, with highlights including an American flag sweater paired with white crochet short-shorts, and a long slinky dress with a plunging v-front.
David Lauren, Ralph’s son, provided a behind-the-scenes look at the vintage cars parked near the stables, noting the meticulous customization of both exteriors and interiors according to Ralph’s exacting specifications. This attention to detail was mirrored in the show’s styling, with classic pieces paired in unexpected ways, such as a humble white cotton tank with a jewel-fringed long column skirt and a western belt.
More Read
The event also marked the debut of a new handbag called The Ralph, inspired by the interiors of the designer’s vintage cars. The children’s line was a burst of color and optimism, with standout pieces like a sunny-yellow windbreaker, cable knit sweater, and riding pants.
Ralph Lauren’s connection to the Hamptons runs deep, with the brand’s presence in East Hampton dating back to 1992. The company has since expanded its footprint, reflecting the designer’s commitment to historical preservation and community involvement.
Despite the broader luxury brand slowdown, Ralph Lauren continues to thrive, with a 6 percent increase in average unit retail prices and a 1 percent rise in brand revenues for the first quarter. The runway, it seems, is a key part of the company’s winning strategy, with the latest show proving that Ralph Lauren is still at the top of his game.
