Kia America is demonstrating its commitment to social responsibility by donating $250,000 to the American Red Cross to support critical relief and recovery efforts following the devastation caused by Hurricane Beryl. This generous contribution highlights Kia’s dedication to giving back to the communities it serves and exemplifies the car manufacturer’s commitment to helping those in need during times of crisis.
Hurricane Beryl ripped through Houston and surrounding areas, leaving a trail of destruction in its wake. Thousands of residents were displaced, and over 2.2 million people were left without power. The funds donated by Kia America will be instrumental in the American Red Cross’s mission to deliver essential resources to those impacted by the hurricane. These resources include emergency shelter, food, water, and crucial health support, all vital for communities struggling to rebuild in the aftermath of the disaster.
“Natural disasters like Hurricane Beryl remind us of the importance of coming together and taking swift action,” stated SeungKyu (Sean) Yoon, President and CEO of Kia America. “Kia America is dedicated to supporting the communities where our customers and their families live and work. We are committed to aiding the greater Houston community in its recovery efforts, and we are deeply grateful to the American Red Cross for their unwavering dedication to providing lifesaving services during these challenging times.”
Sean Mahoney, Chief Executive Officer at the American Red Cross Southern California Region, expressed his appreciation for Kia’s contribution. “Thanks to Kia’s generous donation, the Red Cross and our partners can be on the ground, directly supporting those in need after Hurricane Beryl,” he said. “Partnerships like this with Kia are invaluable as we work together to provide help and hope for communities as they embark on the path to recovery.“
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The American Red Cross plays a vital role in disaster relief efforts. They provide shelter, food, and comfort to victims, contribute significantly to the nation’s blood supply, offer lifesaving skills training, distribute international humanitarian aid, and support veterans, military members, and their families. As a non-profit organization, the American Red Cross relies heavily on volunteers and the generosity of the American public to fulfill its mission.
Kia‘s donation to the American Red Cross aligns perfectly with their “Accelerate the Good” charitable initiative. Since its inception in 2019, this initiative has provided more than $30 million to those in need. Kia’s charitable efforts extend beyond disaster relief, encompassing causes such as treating childhood illnesses, fighting hunger and homelessness, aiding military families, and providing relief to victims of natural disasters.
