Skepta and PUMA have joined forces once again, this time collaborating with Jammer’s visionary house label, Más Tiempo, to create a collection that embodies the spirit of an endless summer. The PUMA x Más Tiempo capsule features football-inspired silhouettes and graphics, with the Skepta-favorite PUMA Velophasis sneaker taking center stage.
Under the creative direction of Skepta and Jammer, the collection showcases original graphic designs on T-shirts and hoodies, while the Más Tiempo wordmark and “World Tour” text adorn Woven Shorts, half-zip Track Tops, and Football Jerseys. The capsule is completed by festival-ready accessories such as the Body Bag and 5-Panel Cap, ensuring that fans can rock the Más Tiempo look from head to toe.
The PUMA Velophasis, a sleek black and grey sneaker with purple accents and Más Tiempo branding, has undergone a significant transformation for this collaboration. Skepta’s take on the silhouette features simplified weaving geometry and angular cutouts throughout the profile, giving the shoe a futuristic atmosphere that pays homage to Y2K principles. The Más Tiempo color palette is the guiding light aesthetically, with a staid script of black and white on the upper, complemented by bright pink notes on the tongue pull tab and an outsole that creeps onto the toe.
The apparel collection, which includes a soccer kit, shorts, and an anorak/rugby hybrid, continues the theming of the Velophasis drop in complementary fashion. The pieces showcase the same color palette and design elements, creating a cohesive look that captures the essence of Más Tiempo and the endless summer vibe.
The PUMA x Más Tiempo collection is set to release on July 19, 2024, just in time for the festival season, and will be available on PUMA.com, at PUMA flagship stores, and selected retailers worldwide.